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Imperial Business Insights Series lecture with Vijay Ramchandran, Marketing and Client Experience Director at Citi.
Three global trends are driving dramatic change in client expectations in the retail financial sector. Urbanisation, globalisation and digitisation are not just transforming interactions between customers and their financial companies, but they're also changing long-held core value propositions. How does the market expect to keep pace and just as importantly, what could the future look like?
We are pleased to welcome Vijay Ramchandran to talk about these crucial topics. Vijay joined Citibank India 13 years ago as Consumer Marketing Head. Now, as the marketing and client experience head of Citi in EMEA, he is focused on improving the quality of communication and branding, as well as emphasizing functionality and what customers can do with Citi rather than with individual products.
Speaker(s): |
Mr Vijay Ramchandran | talks |
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Date and Time: |
21 November 2013 at 6:30 pm |
Duration: | 1 hour |
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Venue: |
Imperial College Business School |
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Tickets: |
FREE - registration required |
Available from: |
imperial.ac.uk/business-school/events/imperial-business-insights/marc-luet |
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