DESIGN-NATION Creative Business Seminar Series Me, My products and My services with Patricia van den

This FREE seminar is aimed at new and more established creative sole traders, freelancers and small business owners who want to learn to sell more. You will have a marketing plan to implement, or you will have specific sales goals that you are starting to achieve and want to get to grips with bringing in new clients / customers.

Aimed at new and more established creative sole traders, freelancers and small business owners who want to learn to sell more. You will have a marketing plan to implement, or you will have specific sales goals that you are starting to achieve and want to get to grips with bringing in new clients / customers. This 6-hour workshop will cover the fundamentals of selling, perhaps the most important of which is confidence, and give you the opportunity to hone the skills that you already posses so that you can go out and sell yourself, your products and your services.

During the session you will:

•Learn about what you are selling to whom
•Specify your niche
•Identify what makes you scared – the inner game of sales and money
•Set your own personal marketing and sales goals
•Identify the most important sales tools for you, and create some of them on the spot!
•Find out about the sales cycle, and where you are
•Create your own tailor made action plan to get those sales!
•Learn what you can do to become more confident and how to keep going when it is tough
•Meet and network with other creatives, and practice with them and get feedback from them
About Patricia van den Akker
Patricia van den Akker is a highly experienced freelance business adviser, trainer, coach and marketeer who specialises in marketing, sales, income generation and money for creative and social entrepreneurs. She combines a thorough theoretical knowledge with lots of practical tips and real life experience. In the last ten years she has worked with hundreds of small creative individuals and businesses in the UK and the Netherlands.

www.akker.co.uk

About Creative Business Seminars
To set up a successful creative business is similar to being an entrepreneur. You need vision, creativity, the ability to see where the opportunities are, business acumen, and the drive and passion to see your idea from concept through to commercial success – this seminar series is intended to help you do just that.

Funded by the European Regional Development Fund, and inspired by Design-Nation’s ever popular ‘Business Start-Up Guide for Designers and Makers’, this programme is in its second and final year of funding and through a monthly series of one-day workshops will help you to develop a sustainable business by looking at issues like marketing, selling, public relations, branding and identity.

Sessions are intended to be interactive, with worksheets and group and/or individual activities so that you can take away a personal action plan – you will also receive a complimentary copy of the ‘Business Start-Up Guide for Designers and Makers’. And as a participant you are also encouraged to network with other people in the group and to keep in touch after the session as you take the steps towards achieving your goal.

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